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Like a Virus: Secrets to content that is powerful, promising and timely

Writer's picture: Sophie@AMCSophie@AMC

Updated: Feb 27

We’ve all at some point encountered content that has gone viral or read articles related to content that is so compelling that thousands or even millions of people have shared it in a matter of days and sometimes even hours. All of these shares create a buzz around the product, service, brand or person that is featured in the content. More eyes on the product or brand necessarily have the potential to catapult consumers awareness of your brand. As a business owner you might wonder, can this type of content do something for our business? Is it worth investing time and money in trying to develop this type of content? How do we actually go about doing that? Well in this article we will explore all these questions and help give you an insight into what makes content viral and how you can make this type of content work for you.

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